Last Updated: July 22, 2025
Welcome to The RockTone (“we,” “our,” or “us”). We’re more than just a news site — we’re a digital haven for rockers, metalheads, and misfits looking for stories that actually matter. This Privacy Notice explains how we collect, use, and protect your personal information when you visit our website therocktone.com, subscribe to our newsletter, shop our merch, enter our contests, or just browse for the latest in rock and roll chaos.
By visiting the Site, you agree to the terms outlined in this policy. If you’re not down with that, feel free to unplug and exit.
– Information We Collect
We collect information to deliver content and experiences that rock as hard as our stories do. This includes:
1. Personal Data
Info you voluntarily give us when:
- Subscribing to our newsletter
- Creating an account
- Shopping for merch
- Entering a giveaway
- Contacting us directly
This may include your name, email, mailing address, phone number, or social media handle.
2. Derivative Data
We automatically collect some info about how you use the Site, like:
- IP address, browser type, OS
- What pages you visit
- How long you hang around
- What you clicked before you landed on us
3. Financial Data
We collect payment info when you buy stuff (like shirts, tumblers, or other gear). However, we don’t keep your full payment data on file. That’s handled by secure third-party processors like [Payment Processor Name] — check their privacy policy for specifics.
4. Mobile Device Data
When accessing the site via phone or tablet, we may collect device IDs, OS, and geolocation data (if enabled).
5. Contests, Giveaways, and Surveys
If you enter our contests (which you definitely should), we might collect extra info — like your age or music preferences — to help tailor the experience and pick winners fairly.
– How We Use Your Info
We use your info to enhance your RockTone experience and keep things running smooth, including to:
- Create and manage your account
- Process transactions and send order confirmations
- Send newsletters, updates, and exclusive subscriber content
- Promote new merch drops, videos, or music releases
- Improve our site performance and content delivery
- Prevent fraud and comply with legal obligations
– Sharing Your Info
We don’t sell your data, but we may share it when it makes sense — like with:
1. Third-Party Service Providers
Companies that help us operate The RockTone (e.g., payment processors, email delivery tools like Mailchimp, analytics services, merch fulfillment platforms like Fourthwall, etc.).
2. Marketing Partners (With Consent)
Only if you’ve opted in, we may share limited data with trusted partners for promotions we think you’ll care about — like a hair metal cruise giveaway or AI music premiere.
3. Legal Obligations
If the law comes knocking or if there’s shady behavior that needs investigating, we may disclose data as required.
4. Business Transitions
If The RockTone ever merges, sells, or does a total brand reboot, your info may transfer as part of that deal.
– How We Protect Your Info
We’ve implemented industry-standard security protocols — firewalls, encrypted transactions, SSL — to keep your data safe. That said, no system is bulletproof. If something ever goes sideways, we’ll notify you promptly and take steps to secure things.
– Your Rights & Choices
Update or Delete Your Info
You can update your account details anytime by logging into your profile. Want out? Contact us and we’ll delete your account — though we may retain certain data for legal or security reasons.
Email Preferences
You can unsubscribe from our newsletter or promotional emails at any time:
- Click the “unsubscribe” link in the email
- Or contact us directly
We won’t spam you, and we respect your right to peace and quiet.
– Cookies and Tracking Tools
We use cookies, pixels, and other tracking tech to:
- Analyze traffic
- Optimize content
- Deliver more of what you like
By using the Site, you consent to our cookie use. You can adjust settings in your browser if you prefer not to be tracked.
– Third-Party Links
Sometimes we link to YouTube videos, affiliate products (like Amazon), or band merch. If you click through, their privacy practices apply. We’re not responsible for what happens on those third-party sites.
– Changes to This Privacy Notice
We may update this privacy notice from time to time to reflect changes in our practices or legal requirements. If we make major changes, we’ll post a notice on the site or email you directly.
– Contact Us
Still got questions?
Want to know what info we have on file?
Hit us up:
The RockTone
Email: Jared@therocktone.com
Stay loud. Stay safe. Stay you.
– The RockTone Team 🎸
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